Aired: March 01, 2008

Information: James is on his cell phone in the exhibit hall at the Rio Hotel in Las Vegas attending the Affiliate Summit. James talks about the session he gave on making money with affiliate programs at a pre summit event sponsored by the University of Nevada. James and Charles talk about Affiliate Summit mentions some of his students who he has seen at the summit. There are about 120 exhibitors at the summit and about 3000 attendees. James talks about Share-A-Sale which is at Affiliate Summit. Share-A-Sale had a reception at the top of the Palms Hotel the night before the Affiliate Summit. Digital River is a software affiliate (www.onenetworkdirect.com). James talks about the difference between talking via email and telephone and talking face to face. There are affiliate companies at the summit that James hasn’t even heard of before like MarketHealth.com. There is a great deal of diversification in affiliate programs now it is easy to find affiliate programs for just about everything. There are now OPM’s – outsource program managers – who are go betweens between affiliates and affiliate merchants. James sees this type of setup as a win – win for the affiliates and merchants. There are affiliate softwares available now for all aspects of affiliate marketing. James’ plans are to shop around for programs, see who is there, look for software and talk to affiliate managers. James talks about some of the interesting developments in affiliate marketing where in one case an affiliate bought out a merchant.
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